@DarlingNg unveils a Breakthrough New Hairstyling App at Media Event in Lagos

Priyanka Mohanty (Head of Digital Marketing speaking the the press and bloggers)

Darling, the leading hair extensions brand in Sub-Saharan Africa, has stormed the digital space in Nigeria with the Darling Hair Booth App. The app will help women be their own stylists, transforming the way they style their hair.

Speaking about the breakthrough hairstyling app, Sanjiv Jetly, Managing Director, Darling Nigeria, said: “We are very pleased to offer this digital innovation which strengthens our commitment to bring the latest hairstyling trends to our customers in Nigeria. The Darling brand stands for beauty and is an enabler for every African woman to transform the way she looks. With this app, we have created an avenue through which women can express themselves in an exciting, dynamic way. Our customers can now try new and trendy hairstyles on the go!“